Aspect CPM one of the country’s leading suppliers of Promotional merchandise has seen a massive increase in green products over last 12 months. From water saving products for the home to re-usable coffee mugs for the office. The largest growth being part of the coffee revolution which became headline news in 2017 with some of the large coffee chains offering a 25p discount for customers using their own coffee mug.

Speaking on behalf of the company Managing director Craig Elsworth said “2017 was a fantastic year for Aspect CPM and we saw massive growth in our takeaway coffee mug sales throughout. Green thinking isn’t something new for us but the sheer number of enquiries and orders was. Our client base grew by 270% which was a challenge but we all enjoyed working hard to keep up with demand. It’s great to work with companies that share our ethos and we had the pleasure or working with a diverse range of customers, notably several new banks, the NHS, numerous councils and some very large blue chip household names”.

This year sees Aspect CPM launch what they are calling the GET Initiative. (GREEN ENVIROMENTAL THINKING). A product range that will give companies an opportunity to help the environment whilst promoting their brand in a sustainable way.

2018 has already seen Theresa May roll out the 5p carrier bag tax to smaller shops with immediate effect. This initiative can only help build on the success already seen when it was rolled out to the larger retailers back in 2015.

“Off the back of our success in 2017 we are trying to help those looking for effective marketing tools with a touch of Green Environmental Thinking. The obvious must have promotional tool for 2018 will be re-usable shopping bags. This can only help support the governments initiative by reducing plastic waste and get brands valuable exposure.

If you are considering using promotional merchandise to promote your brand you would be well advised to get Aspect on board and join the green revolution.